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As of March 15th, the fourth most visited website in the US was Youtube. Given the popularity of videos online and the fact that it is mainly user generated content, it seems like a logical pitstop for many internet users. Later on this year the site will celebrate its fifth anniversary making it the most – – – well there are just too many superlatives to put here so we’ll simply call it five years old.

It took just half a decade for all nearly apt internet users to become aware of the video upload giant. But just how popular is Youtube? Is there actually a group in the online community content to avoid it?

According to Alexa Internet ratings, Youtube is (to no surprise for any parent with a teenager) over-represented among the 18-24 demographic of the general internet population. I shudder to think of time spent differently among this age group…Studying? Working? Cleaning the pizza/beer/weird stain off the dorm room carpet? We understand the recreation side of videos for teens and undergrads, but what of their parents, or even their grandparents?

Between the ages of 25 and 54, traffic to the

Euchre Champ or Youtube Fanatic?

site is average, telling us they don’t lean to either extreme. However, once you hit the 55-64 demo., things

get interesting. This group (all prepped and groomed for retirement) visits Youtube much less than every other age range. More intriguing is the turnaround once you get into the numbers for 65+.

Audience ratings from Alexa tell us the 65 and older crowd is commonly over-represented at Youtube. This could mean a lot of things, but I’ll limit us to the most plausible.

1. The small number of grandparents exploring cyberspace have quite a fondness for online media.

2. The older generation uses it to keep in touch with extended family.

3. There are a lot of grandchildren with unlimited access to their grandparents internet.

Number 1 is by far the most likely simply because of the really helpful things on Youtube many people don’t ever think to use. If you have a chance or are in a bind, try a few of these links and see how Youtube can start being a resource as well as entertainment. And not just for the kids anymore!

Youtube How-to And Style

Cooking

Dance

Outdoors

Technology/Electronics

Photo Courtesy of Konstantin Sutyagin.

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